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● LIVE Updated 19h ago · 26 sources tracked

UFC Freedom 250 audience fell a little short of the Super Bowl

The UFC Freedom 250 event at the White House drew 17 million total viewers across the U.S. and Latin America. While it became the biggest live event for Paramount+ to date, it did not reach Super Bowl-level viewership. The event averaged 7 million viewers within the United States.

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What changed

Official viewership data for the June 14 White House card has been released.

Live updates

  1. UFC Freedom 250 Sets Paramount+ Record but Misses Super Bowl Targets

    The UFC Freedom 250 event at the White House drew 17 million total viewers across the U.S. and Latin America. While it became the biggest live event for Paramount+ to date, it did not reach Super Bowl-level viewership. The event averaged 7 million viewers within the United States.

    What's confirmed:

    • UFC Freedom 250 drew a total viewership of 17 million in the U.S. and Latin America on Paramount+
    • The event averaged 7 million viewers in the U.S.
    • UFC Freedom 250 is the biggest live event on Paramount+ to date.
    • The event took place on June 14 at the South Lawn in Washington.
    • Viewership totals fell short of the Super Bowl.

    Still unconfirmed:

    • The event averaged 8.2 million viewers across the U.S. and Latin America.
    • The event averaged 8 million viewers on Paramount+ in the U.S. and Latin America.
    • Joe Rogan estimated the event attracted 150 million viewers.
    • A GOP official made a viewership claim that was off by 117.4 million.
    confidence 90%